Enjoy
Salon Hair Care
Challenges
As an established salon brand, Enjoy prioritized maintaining its brand integrity. However, challenges arose due to an unorganized catalog and unauthorized sellers on Amazon, resulting in significantly lower prices than those offered in salons. This discrepancy caused dissatisfaction among salon partners and customers, ultimately harming the brand’s reputation
Unauthorized sellers drove a price race to the bottom resulting in significantly lower prices on Amazon than at salons
Existing product listings on Amazon were under-optimized for SEO and present outdated images which hindered their visibility and sales
Outdated and poor-quality images adversely affected the listing's appeal and conversion rates
Inefficient supply chain management led to prolonged delivery times and frequent backorders, impacting customer satisfaction and retention
Solutions
Proactively removed unauthorized sellers and enforced MAP to protect the brand's premium positioning.
Utilized data analytics to optimize SEO and marketing strategies, ensuring maximum impact across digital channels.
Consolidated duplicate listings into single listings to streamline traffic and improve conversion rates.
Strategically positioned inventory nationwide for optimal delivery times and to eliminate backorders.
Enhanced product detail images and enriched content to maximize customer engagement and sales conversions.
It’s in the numbers
100%
MAP Enforcement
100%
Unauthorized Seller Removal
100%
IP Enforcement Rate
100%
Revenue Growth In 2 Years
120%
Surge In New Customers
70%
Increase in Repeat Customers
“Working with Rigle has been an absolute pleasure. Their team delivered on every promise they made and they consistently go above and beyond to support our brand's growth in the ecommerce marketplace.”
Other Success Stories
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It doesn’t have to be complicated
— are you ready to grow?
Let’s do this together
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